Луганський національний університет імені Тараса Шевченка

Guest lecture-press conference

On February 23, 2024, a guest lecture-press conference was held for students of the Department of Economics and Marketing studying the EP “Marketing” and EP “Economics”.

A successful entrepreneur-practitioner with extensive experience in conducting foreign economic activities, Andrii Pshenychnyi, who is a member of the Board of Directors of the international company Aventus Grup (head of the Latin American branch) and the owner of the well-known domestic financial company Credit 7, held a guest lecture-press conference.

The lecture-press conference was held in in the context of the academic discipline “International Economy and Foreign Economic Activity” (teacher – Doctor of Economic Sciences, Professor Viacheslav Chebotarov). The directorate of the Educational and Research Institute of Business and Management, awardees and teachers of other departments of the institute took advantage of the invitation to join the lecture.

Such an event is not a tribute to certain artificial campaigns. It is the next step in the practical implementation of the department’s strategic course regarding the formation of a dual-oriented educational process of training future economists and marketers at LTSNU, ensuring their competitiveness on the national and international labor markets. Such a strategic course was developed and in 2015 was approved in the mission of the department.

Andrii Pshenichnyi, presenting extensive illustrative material, highlighted the issue of conducting business in 19 countries of the world in conditions of uncertainty of the market and institutional environment; showed its peculiarities and difficulties in the conditions of the war in Ukraine. At the same time, he paid special attention to the practical skills and abilities of the acquirers, which must be formed by teachers and constantly reproduced and cultivated by the acquirers. Students and teachers not only asked questions to the lecturer, to which they received professional and honest answers, but also made proposals for new similar events. The last words of A. Pshechnyi were: “See you soon!”

Department of Economics and Marketing

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